Act for a sustainable tourism
Bordeaux Tourist and Congress Office has been undertaking for many years actions to generate a positive impact on inhabitants, visitors and the environment.
We are set on developing our activity with a view to balance and a shared benefit for all. Tourist activity must ensure a harmony between residential life, professional activity in the tourist sector and the quality of visitors’ stays, all while protecting our environment. At a time when those working in the tourist sector are considering how tourism will work in the future, while visitors are taking a look at the way they travel and while we are facing climate change, we are keenly aware of the necessity of reinventing the way urban tourism and events work.
The Bordeaux Tourist and Congress Office holds several brands and certifications, including Qualité Tourisme, Tourism & Handicap, Accueil Vélo and ISO 20121 on the responsible management of its event activity.
Consult Bordeaux Tourist and Congress Office sustainable policy
Residents, associations, professionals working in the tourism and events industries, elected local officials, neighbouring territories and representatives from institutions… We aim to involve all types of people whose lives are impacted by our activity in its governance.
This open and participative approach has enabled us to collectively build our 2022 roadmap for the Bordeaux metropolitan zone: Building, together, a destination recognised for responsible tourism (‘Bâtir, ensemble, une destination reconnue de tourisme responsable’). This action plan fulfils the sustainable development goals set out by the United Nations. We want to create a synergy between public and private actors in order to encourage, accompany and highlight the constant development of environmentally responsible initiatives across the destination.
Consult the destination strategy on sustainable development
Consult the action plan with its performance indicators (in French)
CONSULT THE 2025 REPORT ON THE RESULTS OF THE ACTIONS OF 2024 (in French)
The four pillars of the Bordeaux Métropole tourism strategy:
Pillar 1: Support Bordeaux’s tourism offering in its responsible transition
Pillar 2: Place residents at the heart of tourism in a human and inclusive destination
Pillar 3: Develop professional meetings and major events with a positive impact on the region
Pillar 4: Manage the economic development of tourism in a sustainable way
For more informations about the participatory governance consult the webite of The Agora for Tourism in Bordeaux Métropole
