Laurent Pictarena
© Laurent Pictarena

Act for a sustainable tourism

Bordeaux Tourist and Congress Office has been undertaking for many years actions to generate a positive impact on inhabitants, visitors and the environment.

We are set on developing our activity with a view to balance and a shared benefit for all. Tourist activity must ensure a harmony between residential life, professional activity in the tourist sector and the quality of visitors’ stays, all while protecting our environment. At a time when those working in the tourist sector are considering how tourism will work in the future, while visitors are taking a look at the way they travel and while we are facing climate change, we are keenly aware of the necessity of reinventing the way urban tourism and events work.

The Bordeaux Tourist and Congress Office participates in the Global Destination Sustainability Index (GDS-Index) since 2019 and holds several brands and certifications, including Qualité Tourisme, Tourism & Handicap and ISO 20121 on the responsible management of its event activity. We also participate, within France Congrès Evénement association, in the creation of the “Innovative and Sustainable Destination” label.

The Bordeaux Tourist and Congress Office participates in the Global Destination Sustainability Index (GDS-Index) since 2019 and holds several brands and certifications, including Qualité Tourisme, Tourism & Handicap, Accueil Vélo (velo-friendly), ISO 20121 on the responsible management of its event activity, and the “Innovative and Sustainable Destination” label. 

Consult Bordeaux Tourist and Congress Office sustainable policy 

Residents, associations, professionals working in the tourism and events industries, elected local officials, neighbouring territories and representatives from institutions… We aim to involve all types of people whose lives are impacted by our activity in its governance.

This open and participative approach has enabled us to collectively build our 2022 roadmap for the Bordeaux metropolitan zone: Building, together, a destination recognised for responsible tourism (‘Bâtir, ensemble, une destination reconnue de tourisme responsable’). This action plan fulfils the sustainable development goals set out by the United Nations. We want to create a synergy between public and private actors in order to encourage, accompany and highlight the constant development of environmentally responsible initiatives across the destination.
 

Consult the destination strategy on sustainable development 
Consult the action plan with its performance indicators (in French) 

Our 8 commitments for sustainable development:

ENVIRONMENT

  • Reduce waste
  • Reduce our carbon footprint and preserve our natural resources
  • Strengthen the promotion of an alternative tourist offer based on culture and nature activities in the metropolitan area. Raise awareness of the preservation of our environment 

SOCIAL

  • Promote the professional integration of people living a long way from job opportunities. Develop accessibility to people with disabilities or in precarious situations.

  • Act for a peaceful relationship between professionals, inhabitants and visitors. Ensure that we all live in harmony.

ECONOMICS

  • Promote our sectors of excellence and the consumption of local products. 

ENVIRONMENT, ECONOMICS AND SOCIAL

  • Improve the Bordeaux Tourist and Congress office’s performance on sustainability 

  • Increase the sustainable skills of local tourism professionals

For more informations about the participatory governance consult the webite of The Agora for Tourism in Bordeaux Métropole

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