Business tourism barometer: Review of trends 2015-2018

Bordeaux Business Tourism Observatory: looking back at 2015-2018

Since launching in 2018, Bordeaux’s  Business Tourism Observatory has also undertaken the important task of gathering data on the period stretching back to 2015, in order to gain some perspective on the evolution of this dynamic sector across the territory.

2015-2018, a significant upswing:

The period 2015-2018 witnessed a remarkable expansion of the professional events sector in Bordeaux. The data indicate consistent growth, tribute to the city’s increasingly attractive reputation as a prime destination for professional gatherings.

The key role played by the Observatory: 

Launched in 2018, the Business Tourism Observatory provides detailed analysis of trends observed over several years. This helps key players in the sector to better understand the dynamics in play, adapting their strategies accordingly and helping to cement Bordeaux’s prominent position within the business tourism world.

A comprehensive overview:

Collecting data for this four-year period allowed us to attain a comprehensive overview of the sector and its development, zeroing in on the opportunities seized and the challenges overcome. It has also enabled us to identify promising prospects for the future, building on past successes.

Supporting economic growth:

The Bordeaux Business Tourism Observatory is more than just a statistical tool; it is an essential catalyst to economic growth, providing tourism-sector professionals, businesses and local decision-makers with invaluable information as they continue to shape the future of the sector.

In short, the figures for the period 2015-2018 reveal the remarkable progress of the professional events industry in Bordeaux. The Observatory continues to play a central role in this boom, providing solid foundations for a clearer understanding of past and present trends, and paving the way for further growth in the years to come