Rémy Martineau
© Rémy Martineau

Working together to build a recognized destination for responsible tourism

In 2021, Bordeaux Tourisme & Congrès and Bordeaux Métropole have initiated a participative process to build tomorrow's tourism and events business together, with a view to sustainability. Several opportunities for co-creation and reflection were organized, notably through participative workshops with all local stakeholders. The "Agora pour le tourisme à Bordeaux Métropole" website describes the entire process

Brigitte Bloch, President of Bordeaux Tourisme & Congress
Municipal Councillor delegated to tourism and wine economy, and Vice President of Bordeaux Metropole in charge of tourism, events, and metropolitan facilities, speaks on this subject
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Our vision for tourism and event development is guided by the strategy adopted in March, which aims to make Bordeaux a responsible tourism and event destination.

Four priority areas of work are defined, two of which concern professional meetings. One area focuses on supporting tourism and event stakeholders in the responsible transition of their activities, making them more environmentally friendly and also taking into account the social pillar of CSR.